(CBS) CBS Corporation – Bull of the Day

CBS Corporation’s (CBS) fourth-quarter 2011 earnings of $0.57 per share surpassed the Zacks Consensus Estimate of $0.53 and surged 23.9% from $0.46 earned in the year-ago quarter buoyed by growth in high margin operations and cost-containment efforts. The quarter saw a step up in both the advertising marketplace as well as profitable content deals.

Management remains confident about continued growth momentum in fiscal 2012. However, the significant potential risk is CBS’s high dependence on advertising revenue, which is driven by the health of the economy. To mitigate this, the company is striving to add diverse revenue streams to hedge against economic cycles, which include retransmission, affiliate and online distribution fees.

Further, CBS’s substantial liquidity, positions it to drive future growth and enhance shareholders return. Currently, we maintain our Outperform recommendation on the stock.

CBS CORP (CBS): Free Stock Analysis Report

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